In episode 091, Megan talks with Rachel Korinek about how to seek your inner creative to be inspired and put out unique content.

We cover information how to figure out what inspires you about others work so you can carry that into your own unique style, consider taking a social media break to breakthrough the creativity and create from a space where you don’t feel pressured.

Listen on the player in this post or on Apple Podcasts, Spotify, YouTube or your favorite podcast player. Or scroll down to read a full transcript.

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Guest Details

Connect with Two Loves Studio
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Rachel is an Aussie food photographer living in Vancouver. She loves capturing visual stories that emphasize the beauty of real food. Rachel has worked for clients of all sizes, all over the world. She has taught over 1,000 students how to create beautiful food photography that makes their community and clients hungry! She also taught editing (a subject she actually is super passionate about) at food blogging conferences over the last three years.


  • Find inspiration so you can be unique in your work.

  • When you see something (whether in real life or scrolling through IG) that stops you in your tracks, what do you do with that feeling that caused you to stop (from noticing a piece of content, photo, recipes, etc)? Why does it inspire you? What moved you to action upon seeing this?

  • Find 1-3 things that you want to focus on in a piece of content (lighting, subject, angle, presentation different than what you’re used to seeing, different props) and then put that into play as you create. Integrate your own style and play with it. 

  • Learn to read images and break down what you’re looking at when you’re going to take your own pictures. 

  • A social media break can help you change your focus and rest your mind.

  • The pressure to create can discourage you but trust yourself that you will come out with the result you want.

  • Ways to jump start creativity – ask yourself, where do I find joy?

    Go on walks.

  • Being unique is not an algorithm. You just have to create the content you want to create.

  • Ask family, loved ones, what they like about your food, recipes, your style and work with that to go the direction you need to go. 

  • If you feel called to try something new and an idea is calling to you, test it out. It’s ok to fail and try new things. Experimenting will help you grow into your own style. 

  • Momentum feeds itself. If you’re on a winning streak, turn it and make it a habit. This helps you harness the momentum for a long time. 

Resources Mentioned

Book recommendation: The Passionate Photographer by Steve Simon – the idea of this book is that everything that you want to do has already been done so you need to do it better. So what is better?  Better is you. Do it your way with your spin.

Book recommendation: Big Magic by Elizabeth Gilbert -Elizabeth gives you permission to take a break.

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