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Navigating Your Way Through A Crisis

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Notes from Episode #081: Navigating Your Way Through a Crisis

  • You’re not alone. We are here walking through this together. If you need extra encouragement, reach out!

  • We are having relevant conversations over on the Forum.Eat, so jump on over and connect on a thread so you can talk to someone about relevant topics as a food blogger. We’ll get through this together!

  • ONE – Keep moving and don’t freeze. Don’t give up! Claim this.

    • Babe Ruth said, “It is hard to beat a person who never gives up.”

    • There’s a lot of emotions we’re all going through right now. That’s normal and you have to let yourself feel them but not take over. 

    • It can be confusing and frustrating that our reality changed so quickly.

  • TWO – Consistency and persistence are key right now. 

    • We believe you should continue to make new content. Keep adding value and content to your blog. 

    • Inconsistent content is going to confuse your audience AND Google. 

  • THREE – People need us. They need you.

    • All Megan’s content had to be shifted around so the right stuff could be shared to get helpful recipes out to everyone but we need to do this because we’re needed.

    • We’re all going to be taking on more roles than ever (entrepreneur, content creator, homeschooling, etc) through this crazy time, but falling into the fear trap is important to look out for because it won’t serve you well. 

    • Serve your people even if it makes it necessary to put in a little extra. 

    • Poll your audience – straight up ask what they need! Then deliver it to them.

    • This is a huge opportunity for food bloggers. A world of opportunities just opened up to add value to people’s lives. Use your email and your social media platforms to connect with your audience. 

    • Look over your editorial calendar and move things around so you aren’t posting elaborate cakes and instead focusing on freezer dishes, recipes that require few ingredients, and meals created with what’s in your pantry. 

  • FOUR – Good things are waiting on the other side of this! ~Betsy Johnson

    • It is hard and will be hard but reminding yourself it’s a season will help you persevere and get it done. 

  • FIVE – Fall back on your habits. 

    • All those habits you worked so hard to cultivate the past few weeks, months, years, are preparing you for this moment. 

    • Get up at the start of your day and take one step and put another step in front of that. Brush your teeth. Eat breakfast. Do the next thing. 

  • SIX – See the good and the beauty in this hard time. Some you can look for now and others you’ll see later, after we weathered this virus. 

  • SEVEN – Show gratitude. 

    • As grim as it can seem, there are always positive things to be grateful for! Your freezer works, you have food in it. You have a sunshiny day. You have access to people through the internet. Spring is coming.


Megan started her food blog Pip and Ebby in 2010 and food blogging has been her full-time career since 2013. Her passion for blogging has grown into an intense desire to help fellow food bloggers find the information, insight, and community they need in order to find success.

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